Welcome to the O&Y Tech Marketing Blog

Welcome to our technology marketing blog. We'll be discussing trends and best practices in strategic and tactical technology marketing and demand creation, primarily for use by small and mid-sized organizations.

We'll review traditional and "guerrilla" marketing tools, to help you realize the highest return on your marketing investments.

We'll also look at how you can successfully adapt the strategies and tactics from some of the largest and most successful companies, without spending a bundle on external resources.

And, we're looking to engage in some healthy debate over these topics, so I welcome your comments and suggestions!